80% OF THE SOCIAL MEDIA CONSUMERS SAY THAT CONTENT SIGNIFICANTLY IMPACTS BUYING DECISIONS.
LET’S KEEP IT PRECISE
Social media marketing means the use of social media platforms like Instagram, Twitter, YouTube, LinkedIn and Facebook to connect with your audience to
- Build and promote your brand
- Sell your product or service
- Drive website traffic
- Publishing enticing content
- Listening to your followers
- Engaging your followers regularly
- Constantly analysing your results
- Running social media advertisements
NUMBERS DON’T LIE!
- As of January 2022, there are 3.96 billion total social media users across all platforms
- The average person bounces between 7 different social networks per month
- The amount of time adults use social media across all platforms is now higher than ever – 95 minutes per day.
CONTENT CUSTOMERS LIKE TO SEE
FROM BRANDS THEY FOLLOW51%
posts highlighting their product and service
39%
customer or real customer demos
34%
posts highlighting the brand’s personality
34%
authentic, less produced videos
27%
contest or promotions
26%
polished, highly produced videos
23%
collabs with celebrities, influencers and creators
14%
behind the scenes content
TOP 5 GOALS OF SOCIAL MEDIA MARKETING
1. INCREASE BRAND AWARENESS
Whether you are a new or established brand, you constantly need to put your name out to stay relevant. A nicely crafted social media marketing plan makes sure that your brand stays in touch with its current customers and keeps them well aware of its product and service, both existing and new
2. BRING LEADS AND SALES
A product, whether it sits in a retail or online store, does not sell itself. It needs a promotion plan to draw the customer to it. That’s what social media marketing does – it brings the customer to the product. So you can sell more, generate higher revenues and achieve targets
3. EXPAND AUDIENCE BASE
A brand’s first and foremost objective is to never seek satisfaction with its current customer base. It should always aim to expand and grow its market by acquiring new customers. In today’s cut-throat competition, social media marketing comes very handy to accomplish this task as it has the ability to take a brand right where its audience is.
4. BOOST ENGAGEMENT
The very objective of social media is boosting engagement through interesting and informative ways that grab the attention of its current customers/followers. There are many ways to engage customers, like highlighting products and services, testimonials, benefits, etc. don’t forget that when it comes to social media, content is the king. So create only the best to become the best.
5. DRIVE WEBSITE TRAFFIC
In today’s digital-first world where more and more brands are hopping the sell-it-online wagon, social media marketing does wonders when it comes to bringing people to your website. It is, without a doubt, the best tool to generate leads and traffic in the easiest manner.
5 PILLARS OF SOCIAL MEDIA MARKETING
STRATEGY
Before you start with a social media marketing plan, be sure of the strategy. Strategy, to start with, consists of 4 important things.These are, your short and long-term goals, your target audience/potential customers, platform to choose to reach out to the target audience and the type of content that you want to share. The success of a social media marketing plan relies on its strategy as much as on its execution.
PLANNING & PUBLISHING
Publishing a post on social media platforms is no big deal. You can do it by just clicking a button. But what actually matters is the advanced planning of the content to be posted. Any content, whatever its objectives may be, must be thought through well and should not be spontaneous. Right content at the right time and right frequency can make any brand successful on social media, and that is what a good SMM agency can help you with.
LISTENING & ENGAGEMENT
Social media is all about listening to your followers and engaging them with your brand. The more you do it, the better you become. Keep a close eye on their comments and shares, and, whenever possible, participate in the conversation. Interacting with the followers gives them a reason to believe in you. Monitoring their behaviour towards your brand will guide you in the right direction where you will be able to engage with them easily.
ANALYTICS & REPORTING
After putting in all the hard work with the right content, planning, engagement, etc., you don’t want to miss on the most important thing that comes after them – keeping track of your social media marketing performance. Because that will answer many questions about brand awareness, website traffic, sales, more followers, etc. With the right tools, it’s not a massive task to accomplish.
ADVERTISING
Ever heard of social media advertising? Of course you have! Social media advertising is what you do to make your social media marketing successful when you have the funds needed for it. It allows you to reach out to new customers fast and easy. With the help of social media advertising platforms, you can actually choose which person to target. Isn’t it amazing?! You can optimize your ads to make sure that you get the best return on your hard earned money, but only with the right social media advertising services offered by the right social media ad agency.
HERE’S WHAT WE BRING TO THE TABLE
Since you have come this far, we take it that you are interested to hire a social media marketing agency for your brand. That’s the first step of the process! As an award-winning social media agency with over 15 years of experience in social media marketing services, we can assure you that you have invested your time in the right place. Because we can help you with everything – strategy, planning, publishing, engagement, analytics and advertising, just like we have been doing for dozens of other brands in real estate, FMCG, IT, hospitality, education, apparel and more. As also a trusted social media agency for influencers, Brand Bazooka helps brands maximize their reach and impact by strategically partnering with influential personalities across various social media platforms. Whether it’s identifying the right influencers, crafting engaging content, or measuring campaign success, Brand Bazooka, as an influencer marketing agency specializing in providing top- notch influencer marketing services, is dedicated to delivering exceptional results and driving brand growth through the art of influencer marketing. So be it social media marketing for small business or big brand, social media marketing for local business or a global brand, we can:
Help you connect to your audience better
Increase brand awareness with minimum effort
Grow website traffic multi-fold
Take your product and service to the right audience
Increase the number of total followers
Engage customers and analyse their response instantly
Increase sales and profit
Make your brand popular on social media platforms
What our Clients say
We’ve had the pleasure to work with Brand Bazooka, Thus, offering endeavoring digital marketing services in Delhi. for close to a year for our social media requirements. The team has always been enthusiastic in taking up new projects, and have ensured that our communication reaches the right audience. Since on-boarding the team, we’ve always had a well-planned, well-executed social media calendar & theme in place for us for all our social platforms. The folks at BB clearly believe in ‘Work hard, play harder’, as is clearly seen in their dedication towards their clientele as well as to their personal lives! If you’re looking for a team that cares truly above and beyond about your business, go for Brand Bazooka!
Team ShopClues
“We have been working with BB for just a few months and quite happy with their work. They have created a beautiful print campaign and a wonderful TV commercial for our latest product Linc Pentonic. Wishing the ad agency the best always.
Mr. Deepak Jalan, Managing Director - Linc Pens —
MySchool, Lucknow has always relied on BrandBazooka for its digital and offline marketing expertise, particularly in the areas of SEO and social media marketing. Their team is knowledgeable, responsive and committed to supporting our vision, making them invaluable partners in our effort to promote brand awareness, drive traffic to our website and generate new business.
Dr. Nikhil Garg - MD, MySchool
We selected Brand Bazooka (BB) through a rigorous selection procedure. And we couldn’t be more than happy that they have very well lived up to our expectations.We have always found that BB team, the best digital marketing agency in India provides provides just the right balance of professionalism, creativity and customer service to suit our marketing needs.
Mr. Jean Phillippe - MD, India Ebro Foods —
” BB has a vibrant, young and energetic team which passionately gets involved in the project. They have fundamental strength in conceptualization of an idea and taking it through to conclusion”
Mr. Rohit Modi - MD, Aashiana Homes —
My experience with Brand Bazooka, the most precise among social media marketing companies has always has always been delightful. They understand our needs well, and come up creative solutions that work. In fact, there have been times when I cut down my advertising budget as we got great results sooner than expected.
Mr. Anirudh Khaitan - MD, Mosquito Magnet —
READY TO START A CONVERSATION?
frequently asked questions
Branding is nothing but the identity of your brand. It is what differentiates you from your competitors. If the identity itself is not right, it is a no-brainer that the rest will also go wrong.
ATL (Above the Line) agencies which are also known as mainline agencies are better equipped to work only on mainstream media campaigns, such as TV, radio and billboard campaigns. Likewise, a BTL (Below the Line) agency is better able to help you with only non-mainstream media campaigns, such as events, emails, brochures etc. In today’s world, brands need the right combination of both, ATL and BTL advertising.A full service agency such as ours has resources, capabilities and experience to create a 360-degree campaign that reaches and engages customers at all possible touch points effectively.
Is it worth going to a doctor when you can take medicines as per your limited medical knowledge? Well, you know the answer now. Digital marketing agencies have expert writers, designers, SEO specialists and strategists whose rich knowledge and skills can help your brand get what it aims for.
It may take a few days or several months depending on your requirement. Get in touch with us and share your requirements, so that we can tell you how long it will take to build a website for your brand.
The cost of a website depends on its type, design, pages, plug-ins, site integration, language versions and more. If you have a website requirement, get in touch with us to know how much it will cost you as per your requirements.
Small businesses are often low on marketing budgets and can not afford to spend large amounts of money on traditional marketing media such as TV and hoardings. That is where social media can work wonders. With the help of social media platforms, information about small businesses can be spread to millions of people in quick and cost-efficient ways.
That's a question almost every agency is asked. Today, every brand is associated with a professional agency because advertising is better left to the experts. However, it is often seen that with time monotony sinks in and brands seek a new and fresh perspective. In the digital age of today, more brands are inclined towards experimenting and may seek more agencies than one to work with. That's where Brand Bazooka comes in. We don't pitch ourselves as a competitor, but as a better service provider. We keep pace with the latest trends and make the most of the opportunities they create. We don't believe in reaching a destination and sit there quietly. Rather, we believe in achieving milestones and keep evolving. With a young, digital savvy team, we are more than equipped to take on every challenge and turn it into an opportunity. Still, more than our words, we will let our work speak for us. Have a look at it in our portfolio section and you will see that we are good at what we do. And when you do, we will be happy to start our association with a project before going all guns blazing.
We don't just work as an advertising agency, we rather work as a growth partner for our clients. We don't believe in fulfilling assignments, we believe in creating a roadmap for brands and propel them forward. Along with disruptive, out-of-the-box creative ideas, we bring accountability and custodianship to the table. We treat a brand like our own and grow it the way we want to grow as an agency. Above that, we bring over 12 years of experience in mainline and digital along with a team of writers, designers, social media experts, strategists, planners and account managers with unmatched skills, expertise, knowledge and years of experience. We follow a research-oriented approach to create result-oriented campaigns. When put together, these are the things that make us stand tall and apart from other agencies.
Ad agencies typically get paid through a combination of retainer ship fees, project-based fees, and sometimes commissions based on media buys or campaign success.
Creative ad agencies handle all the necessary creative marketing and branding tasks for businesses. From brand identity design to crafting TV commercials, their services encompass a wide range of offerings. To learn more about our services, please explore the services tab on this website
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