Author Archives: VINEET KARWAL

Digital marketing is a contemporary and almost necessary discipline that entails a variety of techniques for promoting your company online. Social media marketing and search engine optimization are two of the top-most methods to do so. While the former optimizes the many features of social media platforms to distribute your content to a certain group […]

When you approach an SEO company to aid your brand’s SEO marketing and gain better traction, you naturally expect a reasonable package and guaranteed outcomes. That’s exactly where SEO ROI (Return of Investment) comes into the picture. Before you invest your money into SEO services, you’d want to understand what you may get out of […]

Who uses the voice search feature? A kid may use it to play his favourite cartoon video. A housewife may use it to search for a new recipe she wants to try. A labourer may use it to play his favourite song whose name he does not know to type. Numerous people from different walks […]

When it comes to SEO, change is the only constant. However, the ranking factors change much more slowly than most people think. Knowing what they are and structuring your SEO around them is extremely important to stay on top of your game. Here are 5 such factors that you must consider in 2022. 1. EAT […]

SEO – Every soul in the marketing industry understands how incredibly important this abbreviation is. But does everyone truly understand its role? Maybe not. If you are one of them and want to know its basics, you are at the right place. Read this article and by the end of it, you will have a […]

S-E-O. The 3 letters may sound simple but get more and more complex as and how one starts digging deeper into what they mean and can do for businesses. Today, the majority of brands, be it big or small, are trying their best to build an effective SEO strategy. Some manage to succeed without many […]

If you own a website, you already know how vital it is to your business’ success. According to research, 84% of consumers think that having a website adds credibility to a business. Which is why it is of utmost importance to have a well-designed, engaging and user-friendly website that informs consumers about your nature of […]

2023 is coming. Are you ready to take advantage of the latest digital marketing trends in the coming year? Here are 9 trends you need to know and try. 1. The Metaverse What is it? The metaverse is a complex experience of virtual and augmented realities where audiences can connect. Many big brands have already […]

The landscape of search engine optimization (SEO) is ever-changing. What works today might not work tomorrow. But, one thing remains the same: Google is the most popular search engine and it pays to rank higher on its SERPs. If you want to stay ahead of the competition and rank higher on Google in 2023, keep […]

The advertising landscape is ever-changing. What was true a year back for the ad industry, may not be true this year. Hence, we have an ultimate guide for you to keep you updated about all the basics of advertising that you need to know as you start the new year! What are advertisements? As defined […]