Author Archives: VINEET KARWAL

Welcome to the captivating world of a video production house where creativity reigns supreme! In this blog, we’ll take you on an immersive journey behind the scenes, exploring the intricate process of crafting videos, such as TVCs and corporate videos. Let’s dive in! 1. Pre-Production 📝🗺️ During the pre-production phase, the video production house collaborates […]

Lights, camera, action! 🎬 TVC ads, also known as Television Commercial ads, are a powerful medium to reach and captivate audiences. In this comprehensive guide, we’ll walk you through the process of creating effective TVC ads that leave a lasting impression. From conceptualization to production and airing, we’ll explore the essential steps and strategies to […]

Welcome to the ultimate guide to effective influencer marketing! 😄 I understand that the world of influencer marketing can be overwhelming, with countless blogs and articles on the topic scattered across the internet. But fear not, for if you’re seeking a concise, no-nonsense guide on effective influencer marketing, then you’ve arrived at the right place. […]

📣 Attention marketing enthusiasts! We know that you are already aware of the numerous advantages that Pay-Per-Click Advertising (PPC advertising) offers. However, do you know that it also comes with inherent disadvantages that marketers need to consider? And, those disadvantages are… Wait, instead of giving out the disadvantages in a boring format, let me try […]

Branding. It's a term that has become ubiquitous in the world of business and marketing. You'll find thousands of opinions about it in textbooks, online articles, and seminars. And, you will also find thousands of experts and agencies claiming to offer branding solutions. With so much information available, it's easy to get overwhelmed and confused, […]

Picture your website as a living being in the vast online world, trying its best to attract visitors and provide a great user experience. Just like we go for regular health check-ups to keep ourselves healthy, websites also need a thorough examination, a website technical audit, to ensure they are in top-notch digital shape. Much […]

Whether you know it or not, product advertising has become an inescapable reality of modern life. We are exposed to thousands of product advertisements every single day, whether we’re browsing the internet, scrolling through social media, watching television, or even just walking down the street. 🌐📱📺🚶‍♂️ So, exactly what is it?Product advertising is a type […]

Imagine you run a successful online store that sells handmade artisanal jewellery. Your website showcases a wide range of unique and exquisite pieces, attracting customers from around the world. Over time, you’ve built a loyal customer base, and your website has become an essential part of your business’s success. 💎 One day, as you’re preparing […]

Imagine browsing through your favourite food delivery app and coming across a burger that looks so delicious, you can almost taste it. The perfectly captured image showcases the juicy patty, the glistening melted cheese, and the vibrant colours of fresh toppings. This is an instance of how product photography can transform a simple meal into […]

Business owners of small and medium-sized brands are over the moon! And why not? Off late, they have been receiving some mind-blowing knowledge and business insights that have changed the way they operate for better. We are talking about the eye-opening, right-on-the-money ‘30 days email course for business owners’. An absolutely free course for business […]