SPNG Indostar – North India’s leading TMT Bar Manufacturer had an arduous task of cementing its position in the Reinforced Steel Bar segment. With the powerful & iconic Bollywood performer Manoj Bajpayee as its ambassador, the task was clearly cut out to craft a script that juxtaposed the intense process of showing how INDOSTAR TMT bars and the celebrity’s journey had a common connect. A connect powered by Real Performance.
Title: INDOSTAR – Quality Ka Superstar
Client: SPNG Indostar
Agency: Brand Bazooka Advertising, Gurgaon
Script: Gaurav Bahl
Creative: Gaurav Bahl, Vineet Karwal
Account Management: Sadhana Karwal, Henry Moirang Sinha
Director: Anand Iyer